We are launching a new sales partner program worldwide. The focus is on a targeted-oriented service that supports the individual requirements of our partners in an optimal way. The goal is to deepen the cooperation in order to be able to proactively and flexibly respond to the constantly changing market requirements.

An essential part of this is the creation and joint development of added values in the entire supply and service chain as well as for the end user. In a wide variety of industrial segments, end users receive high-quality products from us and our local partners, supplemented by a first-class service.

Four-tier partner program with growth and qualification opportunities

Our partner program is open to all existing and new SWF partners and offers four performance-related partner levels.

At every partner level, we make sure that our partners have all the relevant tools and incentives to achieve a successful business development. Our partners also have the opportunity to develop further in the partner network. For this purpose, we offer holistic service and value-added packages that are constantly being developed further. They consist, among other things, of a mix of marketing services, trainings and digital solutions that are tailored to the individual requirements of our partners.

Besides the four partner levels, our partners can additionally qualify and be awarded in the first step with quality seals in the product areas of explosion protection, electric wire rope hoists and chain hoists as well as in the subject areas of electrical engineering and general overhaul.

Our new partner program differentiates us from other providers in the market. It offers our partners the opportunity to strengthen their position in the market by using new concepts and to position themselves with us at their side for current and future challenges. Our goal is to scale in the market through our partners and to make the partnership profitable for both sides.